Website maintenance tools: 12 free checks, and what they found on 370 local business sites
The free tools that tell you if your site is up, secure, fast and working, and what they turned up on 370 local business websites.
Read the guide →Plain-language guides for business owners
Free guides on websites, getting found on Google and turning visitors into customers. Real numbers and plain answers, written for people who do not build websites for a living.
Website maintenance checklist: what to check every week, month and year
What to check weekly, monthly and yearly, the signs a site's been left too long, and the safe order for catching one up.
Read the guide →We read 9,566 comments on service business videos. Here's what turns views into calls.
We read 9,566 comments on service business videos. Few came from customers, most never got a way to book, and the profile link usually led nowhere useful.
Read the guide →We tested 440 local business websites on a phone. Half don't show a phone number.
Half the local business websites we opened on a phone hide the number, and most offer no other way in. What we found, and the fix for each.
Read the guide →Missed calls are lost jobs. Answering service, text-back or AI receptionist?
Answering service, missed-call text-back or AI receptionist: what each costs, who it suits, and the website fix that catches calls you can't answer.
Read the guide →How much does a website redesign cost in 2026?
Real price ranges for a redesign, when a cheaper refresh is enough, and the checklist that keeps your Google rankings when the new site goes live.
Read the guide →Why isn't my website showing up on Google?
A five-minute check that tells you why Google can't find your site, and the fix for each cause, from brand-new sites to a setting left switched on.
Read the guide →Google Guaranteed is now Google Verified. Here's what changed.
Google replaced its Guaranteed badge and ended the money-back guarantee. What the new badge requires, what leads cost by trade and when it pays off.
Read the guide →How much does website maintenance cost in 2026?
Real renewal prices for web addresses, hosting and add-ons, what a care plan should include, and how to stop paying every month for nothing.
Read the guide →How to hire a web designer (and keep control of your website)
Where to find designers, how to test their past work in ten minutes, the questions to ask, and the contract lines that keep your website yours.
Read the guide →How long does it take to build a website?
A week-by-week timeline of a typical build, who does what, what slows projects down, and how long Google takes to find your new site.
Read the guide →How much does a small business website cost in 2026?
What different budgets actually buy, why two quotes for the same site can differ by thousands, and the yearly costs nobody mentions upfront.
Read the guide →
+ / Short reads
From our service pages
Why the map matters more than rankings
The small map with three businesses at the top of Google is where local customers actually tap. What it takes to get into it, and honest timelines for each step.
Read more →Why most contractor websites lose work
Slow photos, hidden proof, every trade on one page, and forms nobody finishes. Four problems, and the fix for each.
Read more →The five leaks that cost you calls
The small things on a page that make visitors hesitate, from a phone number you cannot tap to a twelve-field form, and how to fix each one.
Read more →More guides are on the way. If there is a question you want answered plainly, ask and it may become the next one.
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